HSBC London 7s Branding
HSBC World Rugby Seven Series returns to London in May 2017 to 
celebrate the finale weekend with its best event yet

Special thanks to Ben Lee in the RFU for all his help on this one :))
initial sketch and final pencil drawing
food stalls sketches 
rendered food stalls referencing team members
48sheet billboard
6sheet bus shelter 
I created a typeface too:)
a wee neon light animation I did for web and the big screen in the stadium - Photoshop
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Thank You :)
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