Diarmuid Gavin's 'Outer Spaces' branding
Irish celebratory garden designer, Diarmuid Gavin, has partnered with Dunnes Stores to develop 'Outer Spaces', a plant and garden shop in Dublin.
I've worked with Diarmuid's for a number of years, we share a similar sense of fun and whimsey in our work, which always leads to great projects. The brief for this was fairly simple, to embody his fun personality. My initial idea of using plant pot characters developed into using his photo to engage with them. I'm extremely happy with the results.
Over the next few months Dunnes plan to extend "Outer Spaces' across a number of their departments stores in Ireland.